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Commercial Radio Australia

Commercial Radio wants a nationwide roll out of DAB+ for emergencies

Friday 14 February, 2020

Commercial radio stations are calling on the Federal Government to spend $80 million in an accelerated roll-out of DAB+ technology.

Ad buying platform RadioMATRIX surpasses 1 billion milestone

Wednesday 05 February, 2020

The commercial radio industry’s advanced ad buying platform RadioMATRIX has processed more than 1 billion items of radio inventory since launch in October 2017, according to figures released by CRA.
 
RadioMATRIX allows buyers to easily connect with every commercial radio station on one powerful platform and is now being used by 190 media agencies to manage radio campaigns running across 360 stations.
 

CRA report shows commercial radio reaches 5.2M with personal investments

Wednesday 05 February, 2020

GfK and Commercial Radio Australia have released the Finance & Investments category report, providing media agencies and radio sales teams an overview of some of the additional survey data available to them via Gold Standard software.
 
Key Insights include:
 

Commercial radio listening is at an all time high: CRA annual listening summary

Thursday 30 January, 2020

The number of listeners to Australian commercial radio is at a record high according to the latest data collected in the CRA’s annual listening summary, prepared by GfK.
 
10.891 million people listened to commercial radio each week across the five metro markets in 2019, up by 1.4% on 2018.
 
Of those 10.891 million people, 10.4% are aged 10-17, 11.6% are aged 18-24, 26.7% are aged 25-39, 22.5% are aged 40-54, 12.6% are aged 55-64 and 16.2% are aged 65+.
 

2019 Radio Revenue down as bushfires impact December quarter

Monday 20 January, 2020

Advertising revenue for metropolitan commercial radio stations fell by 6.1% over the 2019 calendar year to $760.799 million, compared to the record high of $810.322 million achieved in 2018, according to data compiled by Deloitte and released today Commercial Radio Australia.
 

The Royals crowned as winner of Round 4 of 2020 Siren Awards

Friday 13 December, 2019

The winner of Round 4 of the 2020 Siren Awards has been decided, with advertising agency The Royals named overall winner after securing victory in the campaign category for the Athena Home Loans ad series ‘The Call’. They also placed first in the single category for the individual commercial ‘The Call – No Fees.’
 

TOFOP joins the Australian Podcast Ranker

Thursday 12 December, 2019

Wil Anderson and Charlie Clausen, who produce the cult hit podcast series TOFOP (Thirty Odd Foot of Podcast), are among three new publishers that will have their shows included in the Australian Podcast Ranker, beginning January 2020.

Commercial radio launches largest DAB+ consumer campaign to date

Monday 02 December, 2019

The commercial radio industry has launched a landmark consumer-focused DAB+ digital radio campaign, which highlights that “radio is the ultimate soundtrack to any situation”.
 
The new multimedia marketing campaign is the largest ever DAB+ campaign commissioned by the commercial radio industry since DAB+ services launched in Australia 10 years ago.
 

CRA and AFTRS announce the CRA Podcast Scholarship

Wednesday 06 November, 2019

AFTRS and CRA announced a new scholarship to support a regional student moving to Sydney to study AFTRS’ Graduate Diploma in Radio which covers all aspects of audio including podcasting.
 
The CRA Podcast Scholarship will provide $7,500 in 2020, to support the student’s living expenses and re-location to Sydney plus a 4-week internship at PodcastOne.
 

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