Pete Whitehead | radioinfo

Pete Whitehead

ARN invests in excellence with evolution of key commercial roles

Monday 22 February, 2021

ARN has announced three internal promotions and one new appointment to their commercial team.
 
Kate Blakeley has been promoted to the role of Sydney Agency Sales Director, commencing immediately.
 

ARN and Coles Express create a world first campaign

Wednesday 19 August, 2020

ARN has become the first network in the world, with Coles Express the first advertiser, to run a Dynamic Audio campaign on broadcast radio, delivering a 91% boost in consumer brand love.
 
The campaign, broadcast across the KIIS and Pure Gold networks in Sydney, Brisbane, Adelaide and Perth, used ARN and technology partner A Million Ads’ proprietary software to create 3875 different versions of the Coles Express commercial.
 

The IMAA's first radio campaign launches today on ARN stations

Tuesday 04 August, 2020

The Independent Media Agencies of Australia (IMAA), has launched its first radio advertising campaign in partnership with ARN to promote the benefits of independent media agencies to businesses.
 
The IMAA was established in February this year as a not-for-profit industry association for the independent media agency industry.
 

ARN partners with Audioboom and Kast Media

Monday 15 June, 2020

ARN’s iHeartPodcast Network Australia has announced two new commercial partnerships with leading podcast creators Audioboom and Kast Media to expand its extensive podcast offering.
 
These partnerships further strengthen ARN’s iHeartPodcast Network’s unique commercial proposition for brands and advertisers by connecting them with Audioboom and Kast Media’s engaged Australian audiences.
 

ARN audience comsumption rises as Aussies stay at home

Wednesday 20 May, 2020

ARN has released data that shows continued audience growth across its radio and digital platforms and consolidation of strong audience numbers across on-demand and podcast.
 
The data comes from during Australia’s lock down period[i],when Government measures were first put in place to prevent the spread of COVID-19 and Australians were at home in unprecedented numbers, and shows audio entertainment audiences, across all platforms, grew.
 

ARN's dynamic audio will deliver commercials in real time with world-first technology

Wednesday 06 May, 2020

ARN’s has launched ARN Dynamic Audio, a world-first dynamic advertising technology that delivers more personalised and measurable campaigns for it’s radio clients.
 
The technology sees ARN become the first and only media business in the world to have the capability to provide dynamically targeted advertising on AM, FM and DAB+ radio in real time, ensuring the messaging is relevant, engaging and timely.
 

ARN is undertaking a commercial restructure

Thursday 30 April, 2020

ARN has today announced a commercial restructure across the business designed to drive growth across its broadcast, on-demand and digital platforms.
 
The move is the result of a recent strategic review which includes a new streamlined implementation method across all aspects of integrated campaigns, delivering an even more efficient offering for clients.
 

ARN takes its successful Audio Academy program into the home

Thursday 02 April, 2020

ARN’s successful Audio Academy program will now be offered online for clients at home, with the recent uptake seeing record registration rates.
 
The Audio Academy program, now in its tenth year, was developed by ARN to support clients and agencies in their understanding of how audio works. By gaining this valuable insight into audio through the eyes of experts, clients and agencies can harness the power of audio to generate the best commercial content.
 

Rich Howells joins ARN

Friday 05 April, 2019

Rich Howells has been appointed as National Digital Commercial Director as part of a restructure of ARN’s National Commercial Leadership Team.
 
Rich will lead the further development of ARN’s multi-platform commercial strategy across digital assets including all station sites, The Roar and iHeartRadio.
 
Rich brings more than 14 years’ experience in digital marketing to the role, and joins ARN from Amobee where he was Group Operations Director APAC.
 

Nick Flood heads ARN's new appointments and internal promotions

Thursday 21 March, 2019

ARN continues to restructure, announcing new appointments to the National Commercial Leadership Team.

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