3MP debuts on digital radio

The newly rebranded Melbourne station, 3MP has begun to broadcast digital radio.
 
The station, also heard on the AM frequency of 1377, was branded as MyMp since April 2010 before its recent shift to play “Melbourne’s Greatest Hits from the 60’s 70’s and 80’s”.
 
The 3MP brand was last heard on 1377AM before the MyMP rebranding in 2010.

Tags: