ARN’s KIIS National Network and Foxtel have teamed up to find the ultimate entertainment lovers and put them to the test this weekend for their chance to be crowned the Foxtel 48-hour Big Binge Champions and win $50,000.
The challenge was put out to listeners by the King of Binge Watching Kyle Sandilands, and four winners have been selected to create a team and put their binge watching skills to the test over one intense weekend. At 10am today, June 22, teams entered Foxtel’s ’48-Hour Big Binge’ House and were served up non-stop movies, sports, lifestyle, comedy and drama from Foxtel’s extensive offering.
Teams will be watching shows including, Wentworth, Westworld, Love it Or List It, The Great Australian Bake Off, Selling Houses Australia, Dunkirk, Blade Runner 2049, Gifted, Baywatch, American Made, 2018 FIA Formula One World Championship France Qualifier, Wallabies June Internationals: Wallabies v Ireland.
But it won’t be a weekend of kicking back and relaxing. Each team will need to work around the clock to absorb and retain as much information about the content as possible because they will have their knowledge put to the test and the winner of the 48 question quiz will take home $50,000 to share with their teammates.
During the weekend the KIIS team will be dropping into the house and sharing moments via social media including Facebook Live sessions with the Big Binge teams.
ARN’s Chief Commercial Officer Emma-Jayne Owens, said: “This is another great example of how ARN energises brands and creates impact and engagement for audiences. It’s fantastic to partner with Foxtel to showcase the breadth of their offering through integration of talent across the KIIS Network and the activation of the ‘Big Binge House’ in collaboration with Mindshare and HT&E’s portfolio of outdoor, radio and digital assets.”
Foxtel’s Chief Marketing Officer Andy Lark, added: “We’re thrilled to partner with ARN and show what dedicated bingeing is all about for the first Foxtel 48 hour Big Binge. Our incredible On Demand library is the perfect place to find the best selection of drama, comedy and movies to feast on where and when you want. After this weekend’s marathon event, the contestants will only have one question to ask, ‘what should I watch next?’”