Austereo’s under 20 listeners cross the line

As forshadowed on radioinfo last week, Austereo has today launched a new pop up digital radio station called U20 (Under Twenty) Radio. The new station will be on air until the end of November and is a joint initiative between Austereo and the Federal Government aimed at getting teenagers talking about issues that “cross the line.”

The Line Campaign  is aimed at exploring what is acceptable behaviour:

“Some things are never acceptable, like violence, rape and abuse. But in other areas, the line can be blurry. Where do you draw the line? With bagging someone out to your mates, or texting someone 300 times a day? At the end of the day, it’s a personal thing. Where you draw the line is up to you. On this website, you’ll find a heap of stuff that will help you decide.”

U20 is part of that campaign, encouraging youth to grab a mic and take control of the issues they want to talk about. The radio shows they make as a result will be broadcast on the station:

“Ever dreamt of having your very own radio show? Are you the next Hamish and Andy? Well, U20 is giving you the chance to make it happen… if you’re 20 or under, we want you to grab a microphone and tell us what you’re thinking. You can interview your mates if you want or fly solo. It’s totally up to you. All you have to do is create 5 talk breaks, pick the music and upload it to our site… it’s dead easy! Charli and Pagey from The Hot30 have got a heap of tips to make you sound awesome. So no more excuses – get your own show and get famous.”

Click the link below to view the new station’s site.