Macquarie Media’s national health program The House of Wellness – a partnership with Chemist Warehouse & The Quattro Group – will air a Summer Series from December 2016 through February 2017.
The weekly program will be heard across Australia on Sunday’s via 2GB Sydney, 3AW Melbourne, 4BC Brisbane, FIVEaa Adelaide & 6PR Perth. The program will also be streamed online and be available on demand as a weekly podcast.
The Summer Series will be hosted by Macquarie Media’s Ed Phillips along with regular House of Wellness co-hosts Kelly Landry and Pharmacist Gerald Quigley.
The House of Wellness Summer Series will be a fast paced informative hour of radio which promises to help Australia “Get Well, Stay Well, Live Well and Look Fabulous”
Earlier this year, The House of Wellness was the first program of its kind to hit the radio airwaves and now attracts over a quarter of a million weekly listeners each week with the program winning its slot in the Sydney & Melbourne markets and performing strongly in Brisbane, Adelaide & Perth*.
Macquarie Media, Chemist Warehouse & Quattro also took the opportunity off the back of its year one success to announce that House of Wellness will return in 2017 with regular host Larry Emdur being joined by Australia’s favourite personal trainer and fitness guru Michelle Bridges, Olympic gold medallist and world champion swimmer Giaan Rooney, Kelly Landry and pharmacy expert Gerald Quigley.
Macquarie Media Executive Chairman Russell Tate acknowledges the strategic value of relationships and content creation as key to the evolution of the business. “In 2016 Macquarie Media proved that commercialising content and ratings success aren’t mutually exclusive. Creating compelling audio for brands and audiences over 45 is our market leading area of expertise. Chemist Warehouse and their agency The Quattro Group share our ambition for content innovation and excellence. We look forward to continuing our successful working relationship on the summer series and beyond” said Tate.
“The House of Wellness gives us an opportunity to focus on health and wellness. It’s a privilege to be involved again to solve health issues from our listeners and discuss topics affecting their quality of life. Lots of health news and lots of fun listening.” said House of Wellness Pharmacy Expert Gerald Quigley
Chemist Warehouse Chief Operating Officer, Mario Tascone said “Chemist Warehouse has been committed to raising awareness and promoting discussion on all things related to health & wellness. We are thrilled to extend the House of Wellness Radio program into a summer series and believe that every Australian should enjoy the best advice and receive the best entertainment year round.
We look forward to continuing the success of this show throughout 2017 and beyond and believe that the pillars of ‘getting well’, ‘staying well’,’ living well’ and ‘looking fabulous’ have driven this show to the success that it has enjoyed so far.”
*Source: GfK Radio Ratings, Survey 7 2016, 2GB Sydney Sunday 9-10am, 3AW Melbourne Sunday 9-10am, 4BC Brisbane Sunday 9-10am, Adelaide FIVEaa Sunday 9.30-10.30am, 6PR Perth 7-8am, Cume (000s), Market Share %, All People 10+