The IMAA's first radio campaign launches today on ARN stations | radioinfo

The IMAA's first radio campaign launches today on ARN stations

Tuesday 04 August, 2020

The Independent Media Agencies of Australia (IMAA), has launched its first radio advertising campaign in partnership with ARN to promote the benefits of independent media agencies to businesses.
The IMAA was established in February this year as a not-for-profit industry association for the independent media agency industry.
The radio campaign will launch across the ARN network today, which includes the KIIS and Pure Gold networks and aims to promote the IMAA and the benefits of working with its members to businesses that tune into the ARN network.
“We are so thrilled to partner with ARN to launch our first national advertising campaign that will help promote our members and the independent sector’s skills to a large business audience. It’s a fantastic initiative and ARN has donated the airtime to help get independent media agencies front and centre for businesses looking to work with Australian-owned companies,” the IMAA said.
ARN Chief Commercial Officer, Pete Whitehead, said “ARN wholeheartedly support the IMAA in their mission to support Australian businesses who are working hard towards recovery in this challenging economic climate.  Aligned with the IMAA vision, we are focused on delivering access to a team of specialists across all parts of our business to help local businesses achieve great outcomes. 
“ We’re proud to deliver a radio campaign that clearly promotes the benefits and expertise that Australian owned and operated independent media agencies offer to their clients.”
The radio campaign will run for two weeks nationally and was produced inhouse at ARN.






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