The NEMBC’s Multicultural AFL Football show won the coveted Best Online Content Award with radio 3ZZZ taking home the prize over the weekend.

At the prestigious CBAA Dinner and Award presentations from the Pullman on the Park in Melbourne, George Salloum 3ZZZ’s President received the award with NEMBC Executive Officer Russell Anderson and Fiv Antoniou NEMBC MEDIA Exec Director (Sports). 

“This unique weekly AFL news reports starts as a television program on C31 and is remixed to produce a radio podcast and packaged with reports in seven different languages: in Arabic, Spanish, Mandarin, Hindi, Dinka, Greek, Italian and English” said Russell Anderson.

“There is an enormous amount of online production that’s broadcast (within a 28 week period) and potentially the largest single amount of online content and distribution in community radio broadcasting especially when it’s combined with 14 hours of vidcasts. Added to this are live-calls at football grounds in Melbourne in 7 different languages and is streamed via 3ZZZ website and the official AFL Facebook page; that’s 25 hours of live-call football matches online. There is also a weekly blog produced online.” 

Fiv Antoniou said, “The podcasts are distributed nationally; to more than 20 community radio stations and dozens of language programs, and made available weekly via YouTube, Websites, Television, on Facebook sites, Soundcloud and Whooshka. The Australian Football League (AFL) distributes the TV vidcasts and the radio podcasts to 18 AFL clubs. The English program is distributed through the community radio Satellite Service (CRN) and through the NEMBC’s digital/ on-line platforms to an overall estimated weekly audience of over one Million.

“The TV programs are also broadcast in Victoria, Adelaide and nationally on Foxtel, said Mr Antoniou.

“This is a great honour for our presenters and our radio station 3ZZZ as well as for the NEMBC which provides the means to give us the great spread over all aspects of the media,” said George Salloum.