Ratings Survey 2 2021: New leader in Brisbane | radioinfo

Ratings Survey 2 2021: New leader in Brisbane

Thursday 15 April, 2021
Here are the share charts for Metro Radio Survey 2
  • Nova Brisbane drops, 4KQ up, B105 the new market leader
  • 2GB gets a reality check
  • 3AW kicks goals again
  • ARN's KIIS and WSFM up in Sydney
  • Triple M and Nova gain in Adelaide
  • 6PR surges, ABC Perth loses ground, Basil regains lost ground at Triple M Perth

The survey was conducted by GfK for Commercial Radio Australia from Sun Feb 7 to Sat Feb 27 & Sun Feb 28 to Sat Apr 3, 2021. 

Covid cases were very low across Australia and there were few border closures during this survey period. School holidays ended before this survey began, many people returned to office work although some continued to work from home.

Click the charts to expand them.

See also ResultsAnalysis, and DAB+

The previous results for survey 1 are here.
 


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1 Comments

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Anthony The Koala
15 April 2021 - 11:02am
Some discrete remarks.
Canberra - yesterday's publication of the results indicates that RN has over twice the market share of 2CC. Canberra is the only city where RN's ratings are over 10 (double-digit) and significantly beating a commercial talk station.

Sydney:
2GB & 2BL. It is a very long time that 2BL (702) has been consistently close to market leader. 2GB is only market leader during breakfast, mornings and evenings (with John Stanley). 2BL leads 2GB in the afternoon and drive by 2 and 5 percent respectively.

While there is no information for the 0000-0600 session with Michael McLaren, it has been reported that 2GB is overwhelmingly the market leader at 25%.

SEN:

Overall there has been a decrease in audience participation in the ratings at 84.1%. Usually it's 86% to 87%. That means that 15.9% are not listening to the stations not participating in the ratings. What is the 15.9% of other radio comprised? Community, 2SM, streaming services?

Brisbane: Many people in the industry said that AM is dead for a music format and is only for spoken word programming. 4KQ broke the mould and is second in the market place. As fictional character Maxwell Smart said "....missed it by that much..." by 0.1% behind B105. It is way ahead of talk station 4BC where those believe that AM is only for talk.

Thank you,
Anthony, from exciting Belfield where I can read and interpret tables
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