$1.2bn in value for TV, radio merger

A POTENTIAL merger between Nine Entertainment and Southern Cross Media would deliver combined value of $1.2 billion to shareholders, reviving memories of last year’s controversial and ultimately unsuccessful talks. Citi analyst Justin Diddams has run the numbers on a potential merger between newly listed Nine and the regional radio and TV broadcaster Southern Cross Media, as he bets on legislative reform under the Abbott government in the next two years.