Limbaugh-Cumulus Talk Radio Sales Issue Plays Out in Consumer Press. In a piece in theNew York Daily News published over the weekend, the war of words over challenged sales of talk radio time at Cumulus Media properties (specifically WABC) became public as the paper quoted a “source close to Limbaugh” said, in effect, that Cumulus CEO Lew Dickey needs to stop blaming Rush Limbaugh for sales trouble at his news/talk stations.