The results for the first survey of 2014 for Canberra have been released.
This is the first Canberra survey under the new provider GfK, with the survey conducted between Sun Feb 16 – Sat Apr 12 2014.
Despite a one point share loss, the top spot was again taken out by 104.7 FM. Canberra FM stablemate Mix 106.3 had the equal biggest rise of the survey, up 2 share points to 15.9%.
Third places ABC666 rose by 1.5 to 15.6%, followed by triple j on 10.3%, down by 2 share points. ABC Classic FM was fifth on 10.2%, followed by Raido National, whcih suffered the biggest drop this survey, down 2.4 share points to 6.9%.
The Capital Radio stations both rose. 2CC gained 2 share points to 6.6%, and 2CA inched up by 0.1 to 6.1%.
FM104.7 won the under 39 demographics, Mix won 40-54s, and ABC666 won the over 55s.
ABC666 won breakfast, Mix won mornings and afternoons, FM104.7 won drive, ABC666 won evenings and FM104.7 won weekends.
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Commercial Radio Australia Chief Executive Officer Joan Warner said the first survey in Canberra from GfK is the beginning of a new industry partnership with international research company GfK and sees Canberra surveyed three times throughout 2014, rather than twice:
“The industry and listeners are all keen to see today’s results with changes to presenters and a new audience measurement provider. This will be the first of three surveys and listeners will no doubt sample the various on air teams and settle into a listening pattern. 2014 promises to be an exciting year in radio, Australian audiences are passionate about their radio and we look forward to a successful year.”