SCA and Network 10 to continue regional affiliation agreement

SCA and Network 10 have agreed to continue to broadcast channels 10, 10 Bold, 10 Peach and 10 Shake in the three aggregated television markets of regional Queensland, Southern NSW, and regional Victoria until the end of 2023.

SCA and Network 10 have partnered since 1 July 2021 with the new agreement aiming to provide advertising and sponsorship opportunities to national advertisers and agencies.

SCA will continue to broadcast Network 10’s programs including MasterChef Australia, Have You Been Paying Attention?, Hunted, I’m A Celebrity…Get Me Out Of Here!, Australian Survivor, The Masked Singer, The Project as well as live soccer and basketball matches.

John Kelly, SCA’s incumbent Chief Executive Officer and Managing Director, said:

“We welcome the extension of our affiliation with Network 10 and look forward to promoting 10’s suite of premium content in regional Australia to deliver outstanding results for advertisers and reliable returns for SCA’s shareholders.”

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