SCA and Ten reach agreement for regional programming

SCA and Network 10 expect to enter an affiliation agreement from 1 July 2021.

Under the agreement Network 10 will supply its programs for broadcast by SCA in the regional Queensland, southern New South Wales and regional Victoria commercial television licence areas.
SCA has been granted authority by Ten to market, sell, and book advertising products and packages for broadcast from 1 July 2021 in Network 10 programs on SCA’s television stations in these licence areas, as well as to deal with other parties in relation to audience measurement, television program guides, marketing, promotion, and related matters.

The new agreement comes after Nine and SCA ended their five year partnership in March, with Nine and WIN announcing a new regional TV broadcast agreement.


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