Caralis Supernetwork station 2RE celebrated 50 years on air in 2003 with an unusual promotion that has now been nominated for an ACRA award in the ‘Best Community Service Project’ category.
Taree’s 2RE resurrected a rusty 50 year old FJ Holden and restored it with help from local businesses and service clubs to commemorate the station’s anniversary.
The car was then raffled in a massive promotion, where all proceeds went to aid local charities.
One of the conditions of the restoration was that all money was spent in the local area.
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The project is competing against other finalists in the Community Service category including:
1503 2BS GOLD “Cancer Patients assistance society appeal”
6AM Radiowest Northam “Run with it in the Avon Valley”
882 3YB “Teddy Bears Picnic”
106.9 NXFM “A Crew Random Act of Kindness”
92.5 GOLD FM “Give Me 5 for Kids, Kids Day Out”
90.9 SEA FM “Bali Tribute Day”
SA FM 107.1 “Bradley’s Place”
B105 FM “2003 B105 Xmas appeal”
4 Triple M “Jaymee Zeller Day”
2UE “ Sydney Children’s Hospital Appeal”