2CH rebrands and moves to Classic Hits

Over the past six months 2CH has quietly and effectively evolved from its ‘Easy Listening’ format to ‘Classic Hits from the 60’s and 70’s’ and this week, the station unveiled their new branding to reinforce their Classic Hits Music Position.
The logo has been created and designed by a Sydney boutique agency Tea Creative. Tegan says, “It was a fun project and I am so happy with the final result.”
The aim of the new Classic Hits 2CH hero logo is to present a fresh, bold and clean design that is unique on the current media landscape that reflects the sound of the carefully crafted 2019 version of the Classic Hits format.
General Manager Cherie Romaro says, “I have worked with so many logos over many years and this has been one of the easiest to apply. It absolutely reflects the image of the Classic Hits format.”
The hero logo is complimented by variations on the theme and colours.




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