Scott Muller has been appointed Content Director for Sydney’s WSFM.
Mike Hammond (pictured right) and Steven Fitton will join the WSFM team in 2018 as Morning and Afternoon announcers respectively.
Muller is a creative content and talent development specialist and brings with him a wealth of radio experience gained from working in Australia and overseas.
During his career, he led Nova FM to #1 in Sydney and delivered Capital Radio London its first significant growth in a decade. He has also overseen group programming at the UK’s largest commercial network and played a leading role in launching digital radio in the UK.
As director of MBOS Consulting, Scott Muller has attracted clients from Australia’s major television and radio networks, and has coached talent, directors, producers, senior executives, comedians, writers, and musicians.
ARN National Content Director, Duncan Campbell said: “I’m excited to be welcoming Scott, Mike and Steve to WSFM. They bring a wealth of experience but also a fresh dynamic to the station, which is key to our strategy to re-energise ARN and position WSFM and the whole network for even greater success in 2018 and beyond. Scott has great plans to continue to grow on the success of WSFM and I know the whole team will join me in welcoming him.”
Muller says he is looking forward to joining ARN and WSFM. “Jonesy & Amanda are one of Sydney’s favourite breakfast shows and along with Mike on Mornings, Steve on Afternoons, Jason on Drive, and the whole WSFM team I know it’s going to be a huge and successful 2018 for the station.”
The new Mornings announcer Mike Hammond is an award-winning broadcaster with a career in radio and television spanning more than two decades.
Hammond has hosted a number of award-winning radio shows in Sydney, Melbourne, Canberra, Newcastle and nationally syndicated shows including The Rock 40 Countdown. He is also known for his television work as host of Good Morning Australia for Network 10 and co-host of one of Australia’s highest rating programs Gladiators on The Seven Network. He told radioinfo: “I’m amazed at how much fun I’ve been having while floating for the past few months… I’m looking forward to the new gig.”
Afternoons announcer Steve Fitton brings with him more than two decades of on-air experience and has previously worked in radio roles in Brisbane, Sydney, Newcastle, Cairns and Perth. He replaced Lars Peterson, who has left the station.
Jason Staveley will continue his role as Music Director and Drive announcer on WSFM.