Is this the cleverest branding of a community radio station?

It was just this little piece in the SMH’s Column 8 that caught our eye:

As he drove into Braidwood, Joe Moore of Blaxland was very impressed by a roadside advertisement for Braidwood Community Radio 94.5 FM – The Barbed Wireless. “Is this the cleverest branding of an Australian community radio station?”

Who’s to say it’s not?
Braidwood lies three hours drive south of Sydney, nestled half way between Canberra and Bateman’s Bay.

94.5 has a new studio complex.