Coast FM is on top of the Wave in Mandurah as local stations dominate

97.3 Coast FM is the station listened to the most in Mandurah according to the latest survey from Xtra Insights.

Coast FM gained 4.2 overall, going up to 25.7, gaining a break of over 8% on 91.7 The Wave, who dropped to 17.6 from 21.0.

The best of the Perth radio stations to get into Mandurah is Nova 93.7 (8.2%).

Nikki & de Mello (Coast FM) also improved in breakfast, up by 3.0 to 24.7, while Gunners & Ali (The Wave) eased by 2.9 to 17.0.

Content Director of West Coast Radio, John De Bellis, says he is delighted but not surprised by the result. 

He says, “We continue with the local is best philosophy and it’s working well for us with an increase in our combined listening audience. 

“With outstanding online figures and the first DAB + service currently operating in regional Australia means we are now well placed to continue to develop exciting new home-grown formats. 

“I am proud to be part of such a wonderful team. Watch this space for some exciting announcements.”

Coast FM also gained 8,200 listeners for a total of 48,600, while The Wave also gained audience, up by 5,800 to 37,600.

 

THE SPIN

 

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