Triple M Radio Network Content Director Mike Fitzpatrick took to the stage at Radiodays in Dublin to impart how the station was brought back from the dead to be a number one station in Melbourne.
His presentation appears to have been given with passion:
Covered off the seeming prerequisite for a social media mention:
But in short his talk covered:
“How Triple MMM has driven their male brand through rock, sport and comedy. They do so by giving the audience a voice, they’re transparent and treat them as part of a team, creating and sharing a vision of male radio.”
Read more on his presentation here.