Financial year figures show growth in metro radio ad revenue

5 July 2013 · News

 

The 2012-13 financial year was a success for commercial radio in Australia, according to figures released today.

Commercial Radio Australia says that after five consecutive months of growth, radio ad revenue for metropolitan markets has grown overall in the 2012-13 financial year.

Metropolitan Commercial Radio Advertising Revenue figures sourced by Deloitte for the twelve months ended June 2013 reached $683.498 million – up 0.41% when compared with FY12.

Perth had the greatest increase, up 4.36% to $94.701 million; Melbourne grew by 1.28% to $207.495 million; Sydney by 0.02% to $209.962 million; Adelaide fell 2.11% to $64.153 million and Brisbane fell 2.22% to $107.187 million.

CRA CEO Joan Warner says the results highlight radio’s resilience in an unpredictable media market in the face of fluctuating business and consumer confidence.

 

 

 

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