South Australia’s community radio station, Fresh 92.7 is teaming up with ‘Showcase SA’ and Glam Adelaide and reaching out to businesses disrupted by the bushfires to the tune of over $300,000.
The station plans to support the whole region throughout the whole of 2020 and is offering free sponsorship packages to small business owners in the wake of the devastating fires in recent weeks.
Announcing the project today, General Manager Dave Shearer says the station has been thinking of what it can do to help over the long term, given that the fires have been so widespread.
Shearer says “As a small, community focused operation ourselves, we have no cash to donate, but we can offer Community Service Announcements (CSA’s) and have decided that this is our focus in 2020.
“We already do a weekly feature called “Give a little love” that helps struggling small businesses, and the response we have had has been phenomenal. By rotating a variety of places along with help from our friends and partners at Glam Adelaide and Showcase SA, we will endeavour to help as many people as we possibly can.
“The emphasis is on the long-term rebuilding, and we know that it will take time so this project fits perfectly.”
Fresh is donating $100,000 worth of CSA’s throughout the year and ‘Showcase SA’ and ‘Glam Adelaide’ are matching this with another $100,000 worth each.
The project goes live for applications on Tuesday January 21st and anyone who needs help can register any business at www.fresh927.com.au/bushfire
See all our coverage of how radio is responding to Australia’s bushfires at this link, or click on the tag cloud below.