Futuri has launched RadioGPT™ — the world’s first AI-driven localized radio content solution. It combines the power of GPT-3 technology with Futuri’s AI-driven targeted story discovery and social content system, TopicPulse, as well as AI voice tech to provide a localized radio experience for any market, any format.
RadioGPT™ uses TopicPulse technology, which scans Facebook, Twitter, Instagram, and 250k+ other sources of news and information, to identify which topics are trending in a local market. Then, using GPT-3 technology, RadioGPT™ creates a script for on-air use, and AI voices turn that script into compelling audio.Stations can select from a variety of AI voices for single-, duo-, or trio-hosted shows, or train the AI with their existing personalities’ voices. Programming is available for individual dayparts, or Futuri’s RadioGPT™ can power the entire station.
RadioGPT™ is available for all formats in a white-labeled fashion.RadioGPT™ also generates social posts, blogs, and other content for digital platforms related to the content on the air in real-time. A TopicPulse Instant Video add-on creates AI-driven short videos on hot topics for social use. By adding on Futuri’s POST AI-enabled podcasting system, stations can take broadcast audio and immediately publish it on-demand with POST’s auto-publishing feature.“As early AI innovators in the broadcast space, it’s only natural that we’re bringing the incredible power of GPT-3 technology, paired with groundbreaking technology like TopicPulse, to radio,” said Futuri.
CEO Daniel Anstandig. “The ability for broadcasters to use RadioGPT™ to localize their on-air content in a turnkey fashion opens up resources for them to deepen their important home-field advantages in new and unique ways. With RadioGPT™, the possibilities are endless. With RadioGPT™, there should never be a ‘liner card’ or ‘sweeper-only’ air shift again. Now everyone can be live and local.
”Beta partners for Futuri’s RadioGPT™ include Alpha Media in the United States and Rogers Sports & Media in Canada.“At Alpha Media, we always seek innovative ways to engage our audiences. That’s why we’re a part of Futuri’s RadioGPT™ beta group,” said Alpha Media Executive Vice President of Content Phil Becker.
“With RadioGPT™’s cutting-edge language and content technologies, we can deliver a real-time, hyper-localized, innovative audio experience. In fact, I have such faith in AI that I had it write this quote for me.”For more information on RadioGPT™, or to inquire about joining the beta launch, visit RadioGPT.ai.
It seems that radioGPT resembles chatGPT with the addition that radioGPT includes automation of presentation and programming.
Both bots rely on the information on the web and both make/synthesize decisions based on the available information.
It does not appear that these bots will innovate programming.
I wonder if management who use these bots will rely too much on the bots and not try to innovate programming.
No matter how useful these tools are, management relying on bots will look inwards and not think of unique ways to build an audience.
As a result, if the nature of programming changes and the data and information is not available, how will programmers innovate?
Bots may be OK when there is no imminent threat to radical changes in listeners' wants.
Then if many radio stations in a particular market use the same bots won't decisions revert to the mean with programming output sounding bland?
As a result it may be difficult for a particular station to have a winning edge in a crowded market.
Thank you
Anthony of bland Belfield in the land of the Wangal and Darug peoples of the Eora Nation.