The Matt & Jo Show stands up for red heads

That most maligned and downtrodden sector of society, the redhead or ginger nut, has finally found support in the form of FOX FM’s Matt & Jo.

To demonstrate his empathy, as well as cover the grey, Matt Tilley even died his hair red.

The week-long celebration on FOX Breakfast of all things red headed, dubbed Ginger Pride Week, culminated in a special march through the streets of Melbourne last Friday to help those with ginger locks embrace their hair colour and fiery beauty.

Ginger Pride Week on The Matt & Jo Show has been supported by celebrity ambassador and one of the city’s most famous red heads, former Geelong star Cameron Ling.  

Matt & Jo broadcasting their show live from the streets as they marched along Swanston Street. The event was Matt Tilley’s first outing as ginger and proud himself – yesterday dying his hair bright red to show his support.