The world’s first on-line content portal for independent music and film has just launched its music stream… Boost Digital Radio.
Boost Digital CEO is Graeme Logan, who was one of the original seed investors in World Audio and it’s national AM radio network concept, but who has not been directly involved with World Audio for three years.
Logan told radioinfo: “What excites me is our future direction as we take Boost Digital not just online but to the mobile phone and MP3 market.”
Boost Digital Radio will give exposure only to independent, unsigned artists and is programmed and operated by experienced radio industry professionals including Ian MacRae and legendary production wiz Brian Newington.
MacRae pointed out to radioinfo: “It’s an interesting trend that more and more mainstream artists are going independent. For example we are currently featuring tracks from new albums by the Eurogliders and Sophie B. Hawkins.”
The search is now on worldwide for music content. All genres of music are acceptable. Unsigned bands can download information from the website about how to submit their music for airplay.
Another interesting new presence on the web is an animated online soap opera launched by Triple M. The competition stars Fifi Box from The Shebang and Mike Fitzpatrick from The Cage at breakfast. It can be viewed at www.mrock.com.au/promo/o2/index.php
DISCLOSURE: Ian MacRae is a regular contributor to radioinfo.