Newstalk ZB continues to grow its audience share and dominate the airwaves across the ditch.
According to GfK Survey 4, Newstalk ZB, grew its overall share of audience to 15.3 percent and The Mike Hosking Breakfast holds the top spot once again, with 21.6 percent share of audience
NZME’s Chief Radio Officer, Jason Winstanley says, “NZME is so proud of our broadcast radio network and we continue to deliver exceptional results, delivering on our strategic goals to grow audience market share as part of our 2023 Strategy.
“Winning six of the seven premier awards at the 2022 NZ Radio Awards was a highlight, and Newstalk ZB remaining untouched at number one for the past 15 years is a massive achievement.
“As well as investing in our broadcast radio network, digital audio is also a huge focus for us with iHeartRadio, and we are proud to be the best in the country when it comes to digital audio and podcasting.”
According to this survey, 3.6 million New Zealanders were listening to radio every week and almost 3.4 million of those listen to commercial radio stations.
The full Commercial Total New Zealand and market by market data reports including demographic and day part information can be found by clicking here.