We’re celebrating here at radioinfo.
Our daily flash briefing podcast has hit its 100th episode today.
It’s quite a milestone when most podcasts don’t even reach episode 20, so we’re feeling pretty chuffed.
Many thousands of radioinfo website readers have sampled the daily flash briefing as they start their working day.
If you haven’t tried it yet, you can:
- play it directly from our website (right margin in desktop browsers or at the bottom of smartphone browsers),
- subscribe to it in your favourite podcast browser (Acast, Apple iTunes Podcasts, Podtail, Spotify, Google Podcasts, TuneIn),
- or use this RSS Feed code (https://rss.acast.com/radioinfo-flashbriefing) to add the radioinfo flash briefing to a routine in your smart speaker or Google/Alexa assistant.
“We see a peak in listening just before breakfast shows begin each day” says podcast host Brad Smart.
“It looks like people use our flash-briefing to get a quick overview of what’s happening in radio, then when they have time, they go off to the radioinfo website to read the stories that interest them, in far more detail. You can think of it as a radio news bulletin versus a newspaper.”
“I’ve had a lot of fun doing the flash briefing, especially as it gives me a chance to express my thoughts on various stories that affect the industry,” says Brad.
During the past five months that the radioinfo daily flash-briefing has been going, there’s been a huge increase in the number of podcasts being offered on all platforms, and more people are listening in new ways. Our daily 3 minute briefing is well placed for a quick audio update of the important daily stories of interest to the radio and audio industries.
When the briefing launched in February this year, it was in response to our annual readership survey where readers told us they were ready for a radio industry podcast. We work in an audio medium so it was only logical for us to be expand into this area. From the feedback we have received, we have evolved the bulletin, which was initially around 5-6 minutes with audio grabs, and is now in a tighter format of around 3 minutes duration.
Thank you to the readers who have given us feedback about it. We will continue to improve it based on your responses. We’re glad you’ve found it useful so far.