The formerly SCA-backed Kinderling Kids Radio, an online and digital radio station for under-5s, has now partnered with ARN, and will be available across the network’s DAB+ digital spectrum and iHeartRadio platfrom from July 1.
Kinderling Kids Radio was launched in June 2015 as a joint venture with Southern Cross Austereo, founded by former General Manager of FBi Radio, Evan Kaldor.
Kinderling offers dedicated shows created especially for children and diverse music – including indie, classical and R&B – and Kinderling Conversations, a parenting show with expert advice and real-life stories.
ARN’s Chief Operating Officer, Michael Harvey said: “We are excited to welcome Kinderling to ARN. Since it launched in 2015, Kinderling has developed a loyal audience through strong, engaging content and the successful format complements our established brands and content offering, particularly with our core female listeners, and Kinderling’s growing audience.”
Kinderling Chief Executive Officer, Evan Kaldor said: “We are thrilled to be partnering with ARN and excited by the tremendous strategic advantages that ARN’s leading audience platforms present to connect Kinderling content with Australian families with young children.
“Over the last three years, Kinderling Kids Radio has built a reputation as an innovative, fast-growing content and media brand. Our new partnership with ARN enables us to accelerate this audience growth by introducing iHeartRadio’s audience of 1 million to Kinderling, as well as providing significant crossover opportunities with ARN’s portfolio of shows.”