SCMA Conference and X Award winners

The 2015 Southern Community Media Association’s annual conference took place in Wagga Wagga this weekend.

The conference is in its tenth year, according to the SCMA’s Ray Hazen (pictured right, with Peter and Gorden from ARFC).

The X Awards were presented at the conference dinner.

Plenary sessions discussed: Market Update, CBF Report, Planning and Management, Digital Radio, Training Tips, Digital Radio and more.

A parallel stream included workshops on Playout Systems, Production, Computer Networks and Technical issues.

Opening the conference, SCMA President Michael McFeeters (below) welcomed delegates and talked briefly about the goals of the organisation.


In a session titled ‘Market Update,’ David Wilson scanned the current business climate, identifying 5 trends that are affecting all organisations, including community radio stations:

  1. Government is cutting expenditure
  2. Digital will happen
  3. The target market is getting older
  4. Money spent on advertising is reducing
  5. Customers want everything now

“Define yourself by the customer, not the product,” he said. “You are in the community, you use radio, focus on the community not just the radio, your customers are in the community.”

The full program is available here.

X Award Winners are:

Best In House Production of a Sponsorship Announcement

2 REM 107.3fm


Best In House Production of a Sweeper or Station ID



Best In House Production of a CSA

Radio Dungog


Best In House Production of a Show Promo



Best Sports Program

Radio Dungog


Best Outside Broadcast

Voice FM Ballarat

Best Interview

88.6 Plenty Valley FM


Best Locally Produced Program (Music)



Best Locally Produced Program (Non Music)



Best Locally Produced News

Glynda Robinson Voice FM Ballarat




Congratulations to all finalists and winners.

Tags: | |