The Hit Network’s Scoopla site has partnered with Twitter to launch Twitter Moments in Australia.
Moments is a new feature being rolled out by Twitter that allows only select publishers such as Scoopla to create a new type of content on the social networking site by collating a collection of tweets related to a particular event.
Within the first 24 hours of the feature being launched, Scoopla started publishing Moments.
Southern Cross Austereo’s Social Media Product Director, Kate Pattison said this partnership is an example of how SCA continues to be at the forefront of social media innovation.
“Southern Cross Austereo is thrilled to be a primary launch partner for Twitter Moments in Australia.”
Scoopla brings audiences the top trending entertainment stories from Australia and all around the world and we’re excited to bring this content to life in even more ways with Twitter Moments. We look forward to continuing to work closely with Twitter to deliver exciting experiences for both our audience and unique campaigns for our clients.”
Curation Lead for Twitter Moments in Australia, Luke Hopewell said “We are delighted to have Southern Cross Austereo on board as a partner for the launch of Twitter Moments in Australia.”
SCA has been one of our key collaborators and has led the way in innovative and best practice use of Twitter, Periscope and Vine. We are excited to see SCA continue to showcase their best Twitter content through Moments.”
Scoopla Twitter Moments