It’s Moffee and Triple M’s Coffs Harbour – Xtra Insights

15 April 2025 · News · Survey

In the latest Xtra Insights survey of Coffs Harbour in NSW, 106.3 Triple M and Michael ‘Moffee’ Moffett on breakfast are top of the crop. SCA sister station Hit 105.5 are right behind with Moffee’s 24.2% audience share 10+ above Jess and Ducko‘s 23.5%. What has changed, in the three years since the last survey, is that this time Triple M is top overall, a credit to Moffee’s 10 years in the role and 2000+ shows.

  • Triple M Coffs Coast No 1 for all audiences 10+ (+0.4 to 24.2%), Hit 105.5 second (down 2.7 to 22.0), triple j 3rd (-0.7 to 13.7)
  • Moffee top on breakfast (24.3 down 0.5), Jess and Ducko close behind (23.5 down 1.1) then Concetta and Luka at triple j steady with 13.4%

SCA Head of Regional Content, Blair Woodcock, said:

“Congratulations to our incredible team on the Coffs Coast for their outstanding performance in their 2025 Radio Survey. These outstanding results reaffirm SCA’s position as the #1 radio network in the area, reaching over 57.4% of the market (P10+ Cume) and demonstrating the strength of our local duopoly.

“Following the celebration of his 2000th show with Triple M last year, Moffee (Michael Moffett) has reaffirmed his status as a powerhouse on the Coffs Coast, reclaiming the #1 Breakfast spot. His continued success is a testament to his consistency, deep local connection, and his commitment to giving the community a voice.

“On the Hit Network, Jess & Ducko (Jess Farchione and Nick ‘Ducko’ Allen-Ducat) achieved a terrific debut in their first Coffs Harbour survey, while Ben Stevenson’s standout workday performance highlights the station’s strength, claiming #1 Station and Breakfast show for P 25-54.

“These results reflect the Coffs Coast team’s ongoing commitment to creating compelling content that connects with our audience, and we couldn’t be prouder.”

ABC Coffs Coast and ABC Radio National saw growth with both up 1.3% for their breakfast programs. The only other local station in the region, the Super Radio Network’s 2HC had a forgettable survey with just a 1% audience share and no listeners recorded under 40.

 

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