Slater & Gordon Lawyers, Harvey Norman and McDonalds are the latest companies to withdraw advertising from 2GB Breakfast.
The campaign against Alan Jones’ advertisers continues, with Slater & Gordon, Harvey Norman and McDonalds the latest advertisers to pull their advertising from the show.
The ‘Sack Alan Jones’ facebook page has now published a list of what it says are all the advertisers on the Jones show.
The online petition against Jones had almost 100,000 signatories this morning.
Other advertisers to pull their ads from the show have been:
7-Eleven, Honda, St George, Freedom Furniture,Dilmah Tea, ING Direct, Lite n Easy Mercedez Benz, Challenger, Bing Lee, Coles, Hyundai, Honda, Virgin, Telstra, Geek2U, Momentum Energy, Grace Removals, NRMA Insurance, McDonalds, Ford, 7-Eleven, Turner & Freeman Lawyers, Sydney Symphony Orchestra, John Oxley Motors, Jetset Travel, Mazda and West End Mazda, Commonwealth Bank Women in Focus, Australian International Motor Show, Foxtel, Cruise Scene, Harvey Norman and Woolworths.
Media analysts have speculated that the advertiser boycott is costing 2GB $80,000 per day or $500,000 per month, but Macquarie Radio has not confirmed this speculation.
Often, in these situations, advertisers with long term contracts may pull their ads from the program but reschedule them in other shows across the station. Harvey Norman is one such advertiser, with Gerry Harvey saying his company will continue to advertise with 2GB.
Gerry Harvey told The Australian newspaper public pressure is responsible for his decision: “We’ve pulled our ads, we haven’t got any choice – there’s too big a groundswell of people out there saying to us ‘If you advertise with him, we won’t buy from you.'”
Meanwhile, an appeals tribunal yesterday dismissed Alan Jones’ appeal against a 2009 decision by the New South Wales Administrative Decisions Tribunal that Jones incided hatred and vilification against Lebanese Muslims.
In its original decision, the tribunal found Jones “incited hatred, serious contempt and severe ridicule of Lebanese Muslims” during on-air comments in April 2005. He had described them as “vermin” who “rape and pillage a nation that’s taken them in.”