Make it shEqual: Advertising representation podcast launched

shEqual and Women’s Health Victoria have launched the podcast series, Make it shEqual: Empowering Advertising to Get Equal. Based on research conducted by Kantar (commissioned by Women’s Health Victoria), the podcast examines how progressive, genuine, and authentic advertising that resonates with audiences can drive commercial success.

Host Sarah Davidson, a former lawyer, entrepreneur and author, delves into the world of advertising and its transformative potential.

Lauren Zappa, Manager of Gender Equality and Capacity Building at Women’s Health Victoria, said:

“The Make it shEqual podcast series bridges the gap between industry insights and societal change. It’s a powerful platform that advocates for authentic representation in advertising, fostering inclusivity, understanding, and connection.”

The underpinning research by Kantar and Women’s Health Victoria, is available to read here. All five episode of Make it shEqual are available now on YouTube, Spotify, and Apple Podcasts.

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