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CRA Audio ID

CRA’s Power of Audio campaign a long term strategy

5 December 2025 “The advertising market has been challenging, but the digital audio growth we’re seeing validates our long-term strategy.” Lizzie Young, CEO of Commercial Radio & Audio (CRA) remains confident the industry body is on the right track, as she reflects on the latest set of numbers, showing total radio revenue of $273.1 million for Q3 2025,… Read More

CRA Audio ID launches, uniting for radio marketing ARN, Nine, Nova and SCA

17 November 2025 Commercial Radio & Audio (CRA) have launched CRA Audio ID, bringing together ARN, Nine Audio, Nova Entertainment and Southern Cross Austereo to allow marketers to...

Audio ID: a world first in digital audio ad buying

30 June 2025 Commercial Radio and Audio will soon introduce AUDIO ID, a new tool to allow media buyers and agencies to plan targeted digital audio campaigns across...

Message to advertisers HEARD loud and clear

16 February 2025 The International Convention Centre's large theatre was packed with advertisers and radio industry leaders for last week's HEARD conference. They learnt about the commercial audio...