Spotify updates plays feature

1 June 2025 Only three weeks ago Spotify announced a new plays function, which allowed users and consumers to see, directly within the app, how audio and video episodes...

Changes for Spotify podcasts and SoundCloud

12 May 2025 There have been changes announced for people who have their podcasts with Spotify for Creators and also those who have music and audio on...

SCA and Soundcloud launch Soundcloud Radio on DAB+

17 August 2020 SCA and SoundCloud have extended their exclusive advertising partnership to bring SoundCloud Radio to the Australian market on 24 August via DAB+ and on live...

SCA launches mood targeting and interactive shakeable audio ads

24 March 2020 Southern Cross Austereo today announced two new digital audio advertising initiatives to help brands find and engage audiences. New mood and activity audience targeting utilises...

SCA introduces InStream for clients

14 May 2019 Southern Cross Austereo today launched InStream, an addressable live radio offering for clients, enabling the dynamic insertion of personalised and targeted audio ads into live...

SCA partners with Soundcloud for exclusive Ad sales representation in Australia.

19 March 2019 Southern Cross Austereo (SCA) and SoundCloud, the world’s largest open audio platform announced today an exclusive advertising partnership in Australia. Through the new agreement, SCA...