5 October 2020 Stephen Pead is back for his 5th CBAA conference with more great ideas on station sponsorship. His session will centre around finding the right sponsor, engaging...
26 October 2019 Sponsorship is the area where many community stations struggle, so in Stephen Pead’s session at the CBAA Conference, he gave some useful tips on how...
22 April 2018 Peady's Selling Engagement sponsored by IRD Prospector Welcome to this week’s post on sales and selling success. Last week I worked with a terrific sales team based...
4 June 2017 Peady's Selling Engagement sponsored by IRD Prospector Welcome to this week’s post on sales and selling success. Sales is arguably the oldest existing business practice.
14 May 2017 Peady's Selling Engagement sponsored by IRD Prospector Welcome to this week’s post on sales and selling success. If you google the word “Simon” the first...
26 March 2017 Peady's Selling Engagement sponsored by IRD Prospector I believe focus is the greatest challenge for salespeople today. Why? For my money, focus allows you to...
26 February 2017 Peady's Selling Engagement sponsored by IRD Prospector “How can a guy think and hit at the same time?” comes from American baseball legend Yogi Berra. He explained...
12 February 2017 Peady's Selling Engagement sponsored by IRD Prospector While watching the BBL cricket last month commentator Damien Fleming used a couple of great phrases when referring...
5 February 2017 Peady's Selling Engagement sponsored by IRD Prospector I love this quote from Richard Branson: “The brave may not live forever, but the cautious do not...
29 January 2017 Peady's Selling Engagement sponsored by IRD Prospector Happy New Year!! I hope you had a great holiday break and are ready for a fabulous selling...
11 December 2016 Peady's Selling Engagement sponsored by IRD Prospector Increasing customer or client retention rates by 5% increases profits by 25% to 95% according to a study...
20 November 2016 Peady's Selling Engagement sponsored by IRD Prospector Jeff Bezos is quoted as saying, “Your brand is what other people say about you when you’re not in...
16 October 2016 Peady's Selling Engagement sponsored by IRD Prospector Listen to the PODCAST here. To sign up to the podcast on iTunes, go here.
11 October 2016 Peady's Selling Engagement sponsored by IRD Prospector Listen to the PODCAST here. To sign up to the podcast on iTunes, go here.
11 September 2016 Peady's Selling Engagement sponsored by IRD Prospector Welcome to the latest weekly episode of Peady's Selling Engagement, now available in living Branded Podcasts. In this episode entitled The...
4 September 2016 Peady's Selling Engagement sponsored by IRD Prospector Welcome to the latest weekly episode of Peady's Selling Engagement, now available in living audio via Branded Podcasts. In this episode entitled Will...
28 August 2016 Peady's Selling Engagement sponsored by IRD Prospector Welcome to the latest weekly episode of Peady's Selling Engagement, now available in living audio via Branded Podcasts. In this episode entitled How to...
7 August 2016 Peady's Selling Engagement. Founded in late 2002 LinkedIn has proved to be a serious contender in the social media space.
31 July 2016 Peady's Selling Engagement sponsored by IRD Prospector You are probably thinking what do the Rio Athlete’s Village and selling have to do with each other??...
17 July 2016 Peady's Selling Engagement sponsored by IRD Prospector “Always hit your numbers and you’ll always be loved!” - Mike McCallister US businessman. I’ve been around media...
10 July 2016 Peady's Selling Engagement sponsored by IRD Prospector John Henry Patterson was arguably the best salesperson of his time, perhaps the best of all time! He...
26 June 2016 Peady's Selling Engagement sponsored by IRD Prospector An important part (some would say a critical part) of finding new customers or clients is networking in some...
19 June 2016 Peady's Selling Engagement sponsored by IRD Prospector “The definition of insanity is doing the same thing over and over again, but expecting different results” - Albert...
13 June 2016 Peady's Selling Engagement sponsored by IRD Prospector Can you picture a top football team that has just finished a poor season putting out this press release?...
5 June 2016 Peady's Selling Engagement sponsored by IRD Prospector Picture this. It’s been a tough first 5 months of the sales year - you’ve worked hard, had...
29 May 2016 Peady's Selling Engagement sponsored by IRD Prospector Ever heard this phrase before? It’s a classic stall used by prospects which too many inexperienced sales people...
22 May 2016 Peady's Selling Engagement sponsored by IRD Prospector A great definition of selling is “finding, keeping and growing the right customer.” Focus on the five key...
15 May 2016 Peady's Selling Engagement sponsored by IRD Prospector At some stage most of us have been shown how to set goals. Elite media sales people are...
8 May 2016 Peady's Selling Engagement sponsored by IRD Prospector It's election season and all the politicians are jostling for your vote. All of them putting forward the...
17 April 2016 Peady's Selling Engagement sponsored by IRD Prospector Whatever sales process you use, one of the main activities is a “discovery” or “uncovery” of needs meeting...