Commercial talk station FIVEaa has taken the crown in the key breakfast shift, as Adelaide radio listeners continue to shift dials.
The latest GfK radio ratings survey shows a huge change in the closely-watched breakfast shift, with the ABC’s perennial leader, Ali Clarke, losing significant share to commercial rivals, David Penberthy and Will Goodings.
The FIVEaa pair took breakfast easily, for the first time since the survey released in September last year, with Clarke losing two percentage points of listener share and Penberthy and Goodings adding 1.7 points.
