Battle stations: Egos, intrigue complicate the bidding for NRL radio rights

The battle for next year’s NRL radio rights is akin to the game itself: a clash of super-sized egos, with many detours and dummies, ruled by uncertain officials, with the result not certain until the final whistle. The price of the rights will be less than $2 million, a mere 1/500th of the TV rights agreed in August but the bargaining has been far more protracted and confusing, typical of an industry replete with ”fellows of infinite tongue”, as Shakespeare put it in Henry V, writes Roy Masters in the Herald.