7HO appeal more than doubles target

What started as an idea on Monday morning, quickly evolved into 7HO FM’s $50,000 in 50 hours bushfire appeal. The final result has exceeded expectations.

At 8am on Tuesday, Jason “Wolfie” Wolfgram boarded a Metro Bus to begin 7HO FM’s 50 Hours for $50,000 appeal.

The objective of the marathon was to raise $50,000 for the victims of the devastating Tasmanian Bushfires.

Over the 50 hours, the bus covered over 700 kilometres, visiting all areas of greater Hobart collecting donations from local people and businesses. An emotional highlight was travelling as a part of convoy taking people to the fire ravaged area around Dunalley.

From children donating their pocket money to major donations from local companies, the response to the appeal was simply overwhelming.

50 Hours later on the Hobart Waterfront, the broadcast ended with the $50,000 goal well and truly exceeded. Then in a huge last minute surprise, iconic Tasmanian brewer, JAMES BOAGs, donated a massive $50,000 to the appeal, taking the total to $125,000.

Commenting on the past 50 hours, 7HO FM General Manager Steve White has told radioinfo:

“Knowing the generosity of Hobart people, we felt this appeal might be quite successful, but the result has blown us all away. I couldn’t be prouder of Wolfie and the 7HO FM support team. This is something we’ll all remember for a long time”.

Despite the actual “bus trip” being over, donations keep coming in, with thousands of dollars more expected before the final count is done.

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