AC 878 is Sydney’s first 24 hour Chinese FM narrowcast radio station, broadcasting in both Mandarin and Cantonese. With the 2021 Census showing 418,857 Sydney residents reported speaking a Chinese language at home, the station is building on its presence by selecting Spots & Space Pty Ltd for their sales representation.
Featuring popular music, news and talk, AC 878 has developed a loyal community of Sydney Chinese-speaking listeners. The station is investing in station promotion and advertising out of home (including light rail, see above). They also staged the Burwood Moon Festival in October 2024, attracting some 30,000 attendees.