Inaugural Audio Edge event brings radio stars, trends and strategies to Melbourne

After the success of Commercial Radio and Audio‘s HEARD event held in February in Sydney, a second chance to amplify your audio knowledge called Audio Edge, has been announced to be held in Melbourne on Thursday July 18. With a star studded list of speakers you will want to register your interest to attend as soon as possible.

Hosted by Nova 100’s Jase & Lauren, Audio Edge will feature insights into the latest trends and strategies in audio with speakers including:

  • Russel Howcroft, Breakfast Co-Host at 3AW 
  • Fifi Box, Breakfast Co-Host at 101.9 The Fox 
  • Christian O’Connell, Breakfast Host at Gold 104.3 
  • Joel Creasey, Drive Co-Host at Nova
  • Jacqui Felgate, Drive Host at 3AW 
  • Paul Sinkinson, Managing Director at Analytic Partners 
  • Rob Brittain, Marketing Consultant
  • Denise McCormack, Head of Digital/Data & Tech at Hatched Media 
  • Nicole Bence, Chief Commercial Officer at Nova 
  • Kim Loasby, Head of LiSTNR Ad Product and Operations at SCA 
  • Corey Layton, Head of Digital Audio / iHeart Australia at ARN 
  • Ben Campbell, Digital Commercial Director at Nine 
  • Nikki Clarkson, Chief Marketing Officer at SCA
  • Jo Dick, Chief Commercial Officer at Commercial Radio & Audio  

Jo Dick said of the event:

“We are thrilled to host The Audio Edge, an essential event for media agencies and advertisers who want to optimise their campaigns and learn more about the impact of audio. Radio advertising is inherently creative, delivering cost-effective results and driving consumer engagement like no other medium. When combined with podcasting and radio streaming, the opportunities for advertisers are endless.”

There will be four sessions:

The Audio Edge – Director’s Cut

Sonic Boom – Digital Audio’s Exponential Growth

Radio – The Ultimate Sidekick

Giving Brands the Audio Edge.

The sessions will explore audio’s role in the marketing funnel, radio’s ROI, and how audio can build relationships and foster brand loyalty as well as offering an exclusive preview of upcoming audio insights.

Audio Edge will runs from 9am until 11am, Thursday July 18 at The Edge in Melbourne’s Fed Square. Register your interest to attend asap at Audio Edge Melbourne

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