Jase & PJ, Will & Woody treat 400 KIIS listeners to a foreshore beach party.
ARN’s KIIS 101.1 has again partnered with Melbourne’s St Kilda Festival as an official media partner of the event for the fourth year in a row.
Held on Sunday 11th February and now in its 38th year, the St Kilda Festival showcases the best Australian artists and talent against the backdrop of Melbourne’s spectacular St Kilda Foreshore.
KIIS 101.1 teamed up with Pontoon at the Stokehouse Precinct to treat 400 listeners to a beachfront party complete with a live DJ set and complimentary food and beverages to celebrate Australia’s largest free music festival.
Listeners entered on-air and online in the lead up for their chance to head along and meet new Breakfast hosts Jason ‘Jase’ Hawkins and Polly ‘PJ’ Harding (pictured below) and Will & Woody to give Melbourne’s newest radio shows the perfect welcome.
The crowd were entertained with a welcome from while the talented DJ Lauren Mac got the crowd pumping. Later in the afternoon Drive radio host Will McMahon surprised guests with his skills on the decks.
KIIS FM day time announcers Joel Gelding and Steph Halamantaris hosted on the Main Stage, and Murray Ryan and Alex Louran could be found at the O’Donnell Gardens Stage throughout the festival.
iHeartRadio Australia also created a custom St Kilda Festival station devoted entirely to the event, showcasing artists including The Jezabels, Dan Sultan, Models, Tkay Maidza, Mia Dyson, The Bennies, Mallrat and Maddy Jane.
ARN Chief Marketing Officer, Anthony Xydis said: “The St Kilda Festival is always a great day celebrating music, art, and community, set against the spectacular natural beauty that is the St Kilda Foreshore.
“This year to celebrate KIIS 101.1’s new radio shows with Jase & PJ for Breakfast and Will & Woody in Drive, we threw a Party at Pontoon with KIIS and invited our listeners to experience what this exciting festival is all about.
“We were proud to once again be the exclusive commercial radio and music streaming partner of the iconic annual event, uniting hundreds of thousands of festivalgoers who enjoyed performances by some of Australia’s hottest musical acts.”