Liz Eades joins IAB Australia in a new role

Liz Eades has been appointed as Director of Learning and Development for IAB Australia in a newly created role that will see her steer the development, design, and delivery of practice-based education to further close the skills gap in the advertising industry.  .

CEO of IAB Australia, Gai Le Roy,  says, “The demand for talent over the last twelve months has seen IAB Australia members and the industry need to attract new people into the industry as well as enhanced training options to continue to upskill our current workforce. 

“The appointment of Liz as a senior industry leader with extensive experience in both marketing and academic environments will be a huge benefit to the IAB community. Liz will build on existing IAB talent and training programs as well as develop new initiatives with a range of partners.”

Eades, says, “I have admired the work and resources of IAB Australia for many years and am thrilled to be working with the team to support the digital advertising industry. This role will enable IAB develop deeper relations with tertiary institutes as well as roll out a range of programs to grow capabilities across the market.”

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