Radio is hot entertainment over summer: GfK report

GfK’s AudienScope report for Q4 2014 shows radio is the medium consumers are the most engaged with in summer, with 84% of people using radio more or the same over summer, compared to TV 76% and 5...

You've reached our premium or archival content

To access this page, and more great content just like it, you need to become a paid subscriber.

If you already have an account, please login.

Otherwise, registration is quick and you'll have access instantly after payment.

Tags: | |