RADIO AND NEW TECHNOLOGY

• Building a content driven-station that fuels audience engagement
• Highlighting the major benefits of social media for radio station campaigns – Facebook and Twitter for radio audience interaction?
• Converting social media audience to radio fans
• Active conversations create loyal listeners following more

Ramesh Mark Sankey, Chief Content Officer, Astro Radio

• What kind of audio media do broadcasters need in future?
• Procedures of production based on listening habits and great spectrum,
• The consumption of broadcast-content on multiple devices – Smartphones, tablets and increasing number of headphone users
• Consequences and questions for broadcasters

Supinya Klangnarong, Commissioner, National Broadcasting and Telecommunication (NBTC)

• Combining the broadcast power of DAB+ digital radio with the mobile internet
• Announcement of the world’s first mass market DAB+ enabled Smartphone and the marketing support across Europe and parts of the Asia Pacific
• Highlighting the savings of using broadcast radio over streaming – Particularly saving on copyright and transmission costs for broadcasters
• Achieving the robust reception of broadcast, with the best of connectivity and interactivity delivered by the mobile broadband

Joan Warner, VP Asia Pacific and Chief Executive Officer, WorldDAB and Commercial Radio Australia

• WRC-15 and spectrum issues
• Future scenarios for digital radio
• Planning and implementation aspects of a digital network
• Technical and commercial challenges in rolling-out digital radio services
• Digital radio outlook for the region

Milos Pavlovic, Sales Manager, Broadcast, LS Telcom AG

• Overview and core benefits of xHE-AAC: Successor of widely used
• HE-AACv2 codec: Equally suitable for speech and music content, enabling services as low-bitrate as 8 kbps
• Adopted as core codec of DRM Digital Radio Mondiale, replacing former speech-only codecs
• Enabling efficient and reliable good-quality web-streaming services even over 2G or congested mobile networks
• Sound demos of xHE-AAC

Alexander Zink, Senior Business Development Manager Digital Radio, Fraunhofer Institute for Integrated Circuits (IIS)

• Television, streaming audio, curated channels. Why does radio refuse to die?
• Is content still the key? Is intimacy still radio’s most powerful weapon?
• Digital broadcasting and social media: Are they still re-shaping the radio landscape?
• Online music streaming services – threat or opportunity? What do we know so far?

Mike Powell, Senior Vice President, International Operations & Chief Compliance Officer, RCS & Media Monitors

NEW RADIO BROADCASTING STRATEGIES

• Understanding the audience behavioural shifts in content consumption
• Aligning content around content strengths and audience needs
• Developing content strategy for multi-platform radio
• Why community engagement matters and other success measures for a viable content offer in 2020

Michael Mason, Director, ABC Radio

• Is content the key?
• How are digital and social media shaping the radio landscape?
• How radio technologies reshape services for the next generation?
• Managing the threats of online music streaming services and how they affect radio business

Lindsay Cornell, Principal Systems Architect, BBC Digital