SCA today announced two newly created, senior digital audio appointments, as part of its growth strategy focusing on audio on demand and podcasting.
Sam Cavanagh becomes Head of Entertainment and News Content – Digital Audio, and Jennifer Goggin becomes Head of Features and Special Interest Content – Digital Audio.
Cavanagh, who will develop and grow the on-demand content slate for SCA and PodcastOne Australia across culture, comedy, and news, has been with SCA for 16 years, is a multi-award winning radio producer and content executive.
This year he has driven the highly successful launch of daily news podcast, The Briefing and new daily comedy podcast, Matt & Alex – All Day Breakfast.
Goggin has been Content Director at PodcastOne Australia for the past 2.5 years and in her new role she will focus on specialist audio on demand features, true and real crime, health and wellbeing, business and tech, branded content and emerging on demand and podcasting categories.
Goggin has a pedigree in creating audio documentaries and history series as well as live daily arts, music and political radio shows, and her radio and audio features work has been broadcast by BBC, ABC and Ireland’s national broadcaster RTE.
Prior to joining SCA in 2018, she was a radio, podcast and audio series producer at BBC.
The experience and expertise of both Cavanagh and Goggin together to advance their respective content slates is expected to further grow SCA’s digital audio capacity, and expand on PodcastOne Australia’s premium, talent led approach to podcasting for Australian audiences.
Goggin said: “At PodcastOne, we have developed a highly skilled creative podcast team that is trusted by some of Australia’s biggest names. To see SCA investing further into the digital audio space and looking to grow its approach to premium specialty podcasting, is extremely exciting. I’m really looking forward to Sam and I working together to complement each other’s skills in creating compelling audio.”
Commenting his new role, Cavanagh said: “For years now, podcasting has been my side hustle so I’m excited it is now my main squeeze. PodcastOne is already leading the way in talent led, premium Australian podcasts, which is just extraordinary.”
Both appointments are effective immediately, and will report to Dave Cameron, SCA Chief Content Officer, and Grant Tothill, Head of PodcastOne Australia.