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Jared Henningsen

Director of Integrated Marketing
CBS Radio St. Louis

Tasmanian Broadcasters (a wholly owned subsidiary of Grant Broadcasters) currently employs me as Network Integration Manager. In this varied and challenging role, I am responsible for working alongside local station General Managers and their respective Integration and Content teams on project management, developing and implementing network client campaigns, program marketing and all network-associated publicity

Prior to my employment at Tasmanian Broadcasters in late 2009, I have enjoyed positions within Promotions, Marketing and Integration for Fairfax Radio (4BC and 4BH), Channel Nine Queensland, River 94.9 and Austereo Brisbane . In 2010, I was also selected as one of the participants for the Austereo content grad school for my work in Integration.

After 6 years in Media publicity, promotions and marketing I have developed a unique skill set that assists me in developing killer campaign responses that remain on-budget and on-brief

My specialty is multi-platform Client/Product Integration into Media content, specialising in:

- experiential marketing

- brand activations and awareness campaigns

- product launches and sampling

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