NOVA Entertainment has renewed its partnership with Podshape. The long-term deal takes Podshape’s original series and branded content and amplifies them on the Nova Podcasts network with over 12 million Australian downloads so far across its podcast titles.

Adam Johnson, Chief Growth Officer for NOVA Entertainment, said:

“Podshape’s ability to create shows that immediately connect with audiences is unparalleled. Extending this partnership means NOVA can continue to offer brilliant content to listeners and deeper ways for advertisers to connect with those audiences. We love working with the Podshape team and are excited for what’s next.”

Podshape co-founders, Jay Walkerden and Katie Mattin said:

“Working with NOVA Entertainment has been an important step in expanding our reach and strengthening our audience engagement. Their support has enabled us to connect with new listeners and elevate the impact of our content. We look forward to continuing the partnership and building on the growth we’ve achieved together.”

Since launching in 2020, Podshape’s original and branded audio content have included true crime, lifestyle and health with the most popular shows to date includintg Our Little Edey, Secrets of the Underworld, Your Morning Mantra and She Rises with Ashy and Tijana. Podshape also develops emerging talent, including the winners of the NAB podcast competition We Should Start a Podcast! in partnership with NOVA. The winners’ debut shows are currently in development, with season details to be confirmed.

Podshape co-founders Katie Mattin & Jay Walkerden image supplied