On Air branding tips: Mike Byrne at CBAA Conference

5 November 2025 In a CBAA Conference workshop titled Foundations of On Air Broadcasting, Mike Byrne shared tips on how to grow and retain loyal audiences using strategic...

Let your creative people do the best work of their lives: Oatly’s John Schoolcraft

29 May 2025 Quick Links: Oatly Presentation The Fame Game Revolutionising Content Creation Influencer Strategies John Schoolcraft, the former Chief Creative Officer of Oatly thinks Marketing Departments get in the way...

Podcasts haven’t been ruined by brands yet: Mumbrella360

28 May 2025 ...but they will soon will be! At Mumbrella360 this morning, "adland's favorite social media truth-teller," Rob Mayhew opened the conference with his traditonal "takedown of...

Personal brand is what people say about you when you’re not in the room: Jo Stanley #RDE18

19 March 2018 Former Gold FM breakfast presenter Jo Stanley spoke at RadioDays Europe about personal branding for radio personalities. “In my early years at Fox FM the marketing...

AirCheck Top 5 new brands on radio: May 2014

5 June 2014 McDonald's The Australian Burger was the most played New Brand Ad on Radio in May 2014. This week Aircheck took the Top 5 New Brands on Radio (Sydney,...

Ask NOT what you can do for your listeners

20 October 2013 Ask what your listeners can do for you. (with apologies to John F.

Branding