9 April 2023 Younger people don’t listen on radios but they do listen to radio., we have to be on any device of their choice. “The longer they stay in our ecosystem the more they discover what else we offer and spend more time with all our content. Listnr represents their AUDIO world, not just their radio or podcast world… Forget the platform and talk about the world of audio,” urged SCA’s Grant Blackley.
9 April 2023 Radio Music Directors has been using AI for years in music scheduling systems and are used to adapting to the latest features. Machine learning will help scheduling systems further evolve, but the art of music directing is in the choice of music and the way it connects to the audience. “You have to have cultural knowledge to program music that works for real radio.”